Advertisers’ bids are sent to ad exchanges, which select the winner of the auction. The final winner is selected at SSP in case the bid request was sent to more than one ad exchange. Rein this article, we’ll delve into what programmatic advertising is, its benefits, and challenges of programmatic https://messiahgsahk.jts-blog.com/27621944/betrugsprävention-eine-Übersicht